Job Description
About the Company : Burgess is seeking a creative, detail-oriented Marketing Coordinator to support our growing marketing efforts. This role is ideal for a driven professional who thrives in a fast-paced environment and is passionate about marketing strategy, content creation, and brand development.
About the Role : This position involves managing various marketing operations and collaborating with different teams to enhance brand visibility and engagement.
Responsibilities :
- Operational Marketing Execution :
- Manage day-to-day marketing operations, including ordering printed materials, booking advertising placements, and coordinating vendor relationships.
- Initiate, brief, and lead projects with external agencies.
- Update and maintain content in our CMS system for the website.
- Execute email marketing campaigns and maintain marketing databases.
- Coordinate the production of marketing collateral and ensure brand consistency .
- Handle logistics and administrative tasks related to marketing activities.
- Trade Shows & Events :
- Plan, coordinate, and execute trade show participation from start to finish .
- Manage booth logistics, material shipping, and on-site setup.
- Coordinate with the sales team and product specialists for event staffing.
- Track event ROI and maintain post-event follow-up processes.
- Graphic Design & Content :
- Create and adapt marketing materials using graphic design tools .
- Ensure all materials align with corporate brand guidelines.
- Social Media Management :
- Manage the daily social media presence across all platforms (LinkedIn, Instagram, Facebook, etc.).
- Create and maintain a content calendar.
- Develop and post engaging content that showcases operations, events, and team activities.
- Monitor and respond to comments, messages, and mentions in a timely mann er.
- Capture real-time content at trade shows, events, and the office.
- Track social media metrics and provide monthly performance reports.
- Identify trending topics and opportunities relevant to the market .
- Collaborate with Marketing Director on major campaigns and branded content.
- Cross-Functional Collaboration :
- Work closely with the CEO, Director of Sales and product specialists.
- Support the sales team with marketing materials and campaign execution .
- Provide market insights and feedback to the global marketing team.
Qualifications :
- Education : Bachelor’s degree in marketing, communications, business, or a related field.
- Experience : Minimum of 4 years of experience as a marketing coordinator or in a similar role.
Required Skills :
- Proficiency in graphic design tools such as Adobe Creative Suite or Canva.
- Experience with CMS platforms and website content management .
- Strong project management skills and the ability to handle multiple priorities.
- Excellent written and verbal communication skills.
- Highly organized with strong attention to detail .
- Self-starter who can work independently while being a team player .
- Experience coordinating trade shows or events .
- Experience working in international organizations.
- Background in B2B marketing .
- Experience with social media management tools such as Planable and Meta Business Suite.
- Basic video editing skills using CapCut, Adobe Premiere, or similar software.
- Analytics experience (Google Analytics, Matomo, and social media insights).
- Experience in the field of construction is a plus.
- Photography skills and an eye for visual storytelling.
- Google Suite (basic knowledge).
- Adobe Creative Suite (InDesign, Photoshop, and Illustrator), or equivalent.
- Social Media Platforms and Native Tools (LinkedIn, Instagram, Facebook, Twitter/X).
- Social media management and scheduling tools.
- CMS platforms.
- Email marketing tools (Dubb, Mailjet, Mailchimp, HubSpot, etc.).
- Basic video editing and content creation tools.
- Project management tools (we use Asana).
- Analytics platforms (Matomo, social media insights).
Job Tags
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